Blogging Through Media Trends and Globalization (2022)

  1) Summary The article discusses how a big part of globalization, aside from the economic, political, and sociological, is media and communication technologies. With how technology has advanced over the years it has helped the world population know and understand more about other parts of the world. This new, wide spread of information gives people knowledge regarding foods, fashion, everyday life and other things that they were previously unaware of. In many cases this new knowledge makes people more curious about experiencing these ‘different’ ways of life and the ever growing spread of international companies and easier access to items from these other parts of the world make it simple to do so. This slight unification of knowledge from different parts of the world and accessibility to more culturally diverse items is also described as deterritorialization. This easy access to different cultural items will eventually also have an impact on our own culture according to the arti...

Summary In the first part of the article, Tomlinson gives us a broad definition of globalization . He writes that it is a multidimensional process of global connectivity. Multidimensional means globalization is happening simultaneously in different aspects of society, such as economy, politics, culture, etc. Global connectivity means that globalization is a way places around the world can be connected to each other. Globalization is a newer, still developing, and increasing concept. In the second part, he tries to give us a better understanding of culture . He believes culture is a phenomenon through which people try to find the meaning of life. Culture makes people take certain actions or make certain decisions. It is important to know that culture is just a small fraction of globalization. It is one of the dimensions on which globalization has an effect. But culture also generates and shapes globalization. In the following part of the article, Tomlinson writes about global cult...